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Social Media: It’s all about community and two-way conversations

Social Media: It’s all about community and two-way conversations

by Social Media Team | Mar 11, 2020 | Social Media

Let’s talk a little bit about the importance of managing your social media communities. You’ve committed to doing social media. Even if you are a B2B company that isn’t “quite” so photo friendly, you need to be engaged with your customers and prospects on social media...
OK, I need a Social Media strategy. Where do I start?

OK, I need a Social Media strategy. Where do I start?

by Social Media Team | Mar 4, 2020 | Social Media

So how do you build a social media strategy? If you are a brand-new business or just new to social media, here is where you start. Who is it that you want to talk to about your products or services to? It is all about thinking about your customers and potential...
The Trials, Tribulations, and Benefit of Making Social Media Part of Your Marketing Mix

The Trials, Tribulations, and Benefit of Making Social Media Part of Your Marketing Mix

by Social Media Team | Feb 26, 2020 | Social Media

In this series of blog posts, we are going to discuss some of the things you need to think about regarding social media. Social media is a key part of your overall marketing strategy. It needs to be in the mix. But it can also be a bear of a full-time job. Some of the...

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